CARTT.CA at NATPE: Who's watching on wireless? (And how? And when?)

LAS VEGAS – The mobile video business was a half-billion-dollar business in 2006, with US$250 million coming in the fourth quarter of the year, according to Levi Shapiro of research firm Telephia, who presented his data at the NATPE Mobile++ day on Monday. His company analyzes the actual bills of Verizon Vcast customers to look for trends and found that six million Americans took part in the mobile video market in 2006, more than double 2005. In an earlier session, John Gauntt, senior analyst at eMarketer, presented data that said the global mobile content market will be a US$11.3 billion...