CARTT.CA at NATPE: Mobile will eventually change everything for broadcasters

LAS VEGAS – When most broadcasters talk about new platforms, the discussion often centres around repurposing content or some other way of cutting up something that was meant for TV and then cramming it into an itsy bitsy screen. According to panelists at today's NATPE Mobile++ day in Las Vegas (which was organized by Achilles Media, the same company that produces the Banff International TV Fest), the days of producing for TV and then thinking about how it will fit, or sort of fit, on a two-inch screen (of a cell phone or other mobile device) or how best to...