Canadians lodge more complaints over accuracy in advertising: ASC

TORONTO – Canadian consumers complained more about advertising in 2016, particularly about ads that they believe are inaccurate, misleading, or do not clearly disclose all details and important conditions of an offer, says the Advertising Standards Canada (ASC). In its annual Ad Complaints Report, the retail advertising sector continued to generate the most complaints with 225, followed by 184 for non-commercial, a category that includes advertising by governments, charities, advocacy groups, and other not-for-profit organizations. The cars and motorized category received 157 complaints, closely followed by health and beauty with 144, while telecommunications ranked fifth out of the 10 categories with 118...