Canadian interactive digital media industry “poised for growth”: report

- TORONTO – Canada’s interactive digital media industry is thriving, particularly in three of the country’s largest provinces, according to a new report commissioned by the Canadian Interactive Alliance / Alliance Interactive Canadienne (CIAIC) and created by Nordicity.The report, Canadian Interactive Industry Profile 2012 (CIIP), follows two previous editions of the Canadian Interactive Industry Profiles released in 2006 and 2008, but proposes a revised methodology that includes a more narrowed definition of the digital media industry to provide more of a focus on companies creating true “rich interactive experiences” (in terms of content creation), and those that supply services that...