Radio / Television News

Canadian entertainment market to hit US$47 billion by 2011: PwC

TORONTO – Internet access and advertising are expected to see the largest growth as the overall Canadian entertainment and media market reaches US$47 billion in 2011, according to a report released Thursday by PricewaterhouseCoopers (PwC). The figure in 2006 was US$36 billion.PwC’s latest edition of Global Entertainment and Media Outlook: 2007-2011 forecasts a consistent 5.6% compound annual growth rate (CAGR) between now and 2011; the figure is comparable to the global projected growth rate of 6.4%. The Internet access and advertising segment is expected increase 12.2% CAGR to reach US$4.5 billion in 2011 from US$2 billion in 2006. Internet advertising leads the...