Radio / Television News

Canada’s Olympic-sized broadcast plan revealed

TORONTO - With just one month to go until the official start of the 2010 Olympic Games, Canada’s Olympic broadcast media consortium unveiled more details of their coverage plans, dubbed “the most ambitious media initiative in Canadian history”.“Throw away any pre-conceived notions you may have about an Olympic Games broadcast,” said Ivan Fecan, president and CEO of CTVglobemedia and CEO of CTV, in the announcement. “We are giving consumers complete control of their Olympic Games experience, tailored for our digital age.”In order to allow Canadians to experience the Games on their own terms, the broadcast team has developed three levels...