OTT

Blue Ant Media’s global expansion helping battle U.S. streaming competition

By Etan Vlessing  A CONSTANT REFRAIN from Canadian broadcasters is they do not have the heft to battle U.S.-originating streaming services, and so need protectionist relief from the feds to survive a post-cable, border-straddling future. But Blue Ant Media has positioned itself in an increasingly global digital world by developing a three-legged stool strategy of content production, distribution and operating channels that goes well beyond anything a conventional Canadian broadcaster can muster. The key is playing defense and offense at the same time, as Blue Ant aggressively expands into an unfolding digital universe yet remains nimble and agile enough to compete in...