WATERLOO, ON – RIM’s popular BlackBerry Messenger, one of the largest mobile social networks in the world, has added a new feature allowing users to easily interact with each other from within a BBM connected app.
BBM version 6, which launched Thursday, lets BBM connected apps integrate the functionality of the BBM service so that users may interact with their friends from within the app itself. For example, with a BBM connected game app, users can invite their BBM friends to join them in a game and then chat with one another in real time while the game is being played – without ever leaving the game app.
"BBM 6 marks the beginning of an even greater social experience for BlackBerry smart phone users," said Alistair Mitchell, VP of BBM platform and integrated services at RIM, in the announcement. “It also represents an incredible opportunity for developers to leverage the viral nature of the BBM service.”
RIM said that a selection of BBM connected apps will be posted on BlackBerry App World this week, with many more expected over the coming months.
