Bite TV rolls with branded skate series

TORONTO - GlassBOX Media Group has raised the bar on advertiser integrated, multi-platform reality programming with a new TV series called West 49 Ambition Skatecamp.The 8-part series, which kicks off on November 2 on Bite TV, follows eight of Canada’s most highly accomplished young skateboarders participating in an intense competition while mentored by skate industry experts. The winner receives a profile in SBC Skateboard magazine and a chance to compete against the world’s top amateur skaters at the Maloof Money Cup, which boasts the largest purse in the history of pro skateboarding with more than $450,000 in prize money.Emerging musical artists provide...