Radio / Television News

Big Brother Canada welcomes four new sponsors for season nine

TORONTO — Corus Entertainment announced today four new sponsors will join four returning ones for the ninth season of Big Brother Canada, which premieres March 3 at 7 p.m. ET/PT on Global TV. The four first-time sponsors of the show are TikTok, Sunlight, Weber and Muskoka Spirits. They join returning sponsors Ontario Lottery and Gaming Corporation (OLG), Expedia, Wendy’s and SkipTheDishes. “As we head into the ninth season of Big Brother Canada, we are absolutely thrilled with the client response and can’t wait to debut their custom integrations,” said Barb McKergow, senior vice-president of national advertising at Corus Entertainment, in...