MONTREAL- On Monday Bell Media's English- and French-language specialty channels became available to Quebec agencies and advertisers through the single Montreal-based Bell Media TVPlus team.
Bell Media's English-language channels will now be represented by the same team that currently handles its French-language specialty channels, the company said in a release.
This will add more than 20 new English-language specialty channels to the Bell Media TVPlus stable, including CTV News Channel, Space, Discovery, Bravo, Much, MTV, E!, The Comedy Network, and BNN. "Every channel – English and French – represented by our team is a powerful brand," said Peter Germain, vice-president, sales, English and French networks, Bell Media, in the release. "Among them, advertisers will find an environment perfectly tailored for their needs, from business to news, music, arts and entertainment."
