TORONTO – Bell Media is teaming up with Canadian artist and creative powerhouse Sol Guy on a new a launchpad dedicated to developing, producing and distributing creative projects.
Headquartered in a 5000 sq. ft. production space in Toronto's artistic Queen Street West neighbourhood, DAIS provides infrastructure support, inspiration, and a foundation for artists from ideation to production to delivery. Its facilities include a music studio, digital production facilities, radio/podcast suite, 4K edit room, multi-purpose working suites, and a street-level gallery and performance space.
DAIS's mandate is to develop projects in Canada that can be brought to the world stage while expanding Bell Media's millennial audience, reads Tuesday’s news release.
"We are very excited to partner with Sol and strengthen our relationship with content creators," said Bell Media broadcasting and content president Randy Lennox, in the release. "We're thrilled with what we've seen so far and look forward to leveraging the Bell Media megaphone to help take select projects to the next level."
"The opportunity to partner with Bell Media and develop world-class projects is extremely exciting. Their platform ecosystem is unparalleled, like a sandbox of creative possibilities, and we intend to bring the best artists in the world there to work, collaborate and play," added DAIS founder Sol Guy. "Randy Lennox has always believed in artist development being the key to long-term success. These are changing times and Bell Media's commitment to adapting by supporting the artists who will shape our future is extremely inspiring."
