Bell Media named official sponsor for MAC Viva Glam Fashion Cares fundraiser

Bell Media named official sponsor for MAC Viva Glam Fashion Cares fundraiser TORONTO – Bell Media has been named the official media sponsor and broadcaster of the 25th anniversary of MAC Viva Glam Fashion Cares taking place on Sunday, Sept. 9 in Toronto. In its final year, the event which benefits AIDS Committee of Toronto (ACT) and Elton John AIDS Foundation (EJAF), features performances by Sir Elton John, Scissor Sisters, Janelle Monáe, Sky Ferreira, and Canadian artists Shawn Desman, Jully Back, and Kreesha Turner. On World Aids Day, Saturday, Dec. 1 at 8 p.m. ET, MAC Viva Glam Fashion Cares...