MONTREAL — Bell Media today launched its noovo.info website dedicated entirely to news, which the company says represents the final piece to Noovo’s multi-platform news division.
Noovo.info offers French-language news articles, video reports, columns and exclusive features. Led by an experienced editorial team, the digital news platform’s contributing columnists and experts include Dr. Alain Vadeboncoeur, Valérie Beaudoin, Camille Lopez, Patrick Déry, Victor Henriquez, Luc Ferrandez and Léa Stréliski.
One of the exclusive features currently available on noovo.info is a report on Quebec’s Department of Youth Protection, Dans les limbes de la DPJ – Le calvaire des parents innocents, by journalist Audrey Ruel-Manseau, who “shines a light on the never-ending nightmare experienced by good parents suspected of mistreating their children,” a Bell Media release explains.
The new platform “reinforces Noovo Info’s intent to approach news differently, notably through the distribution of information on social media and including the creation of a digital journalist position dedicated to content creation on TikTok and Instagram. These short news videos aim to reach younger audiences,” reads the press release.
“Less than a year ago, we launched the Noovo Info news division. Today, we enhanced it by introducing a new digital offering,” said Suzane Landry, vice-president of content development, programming and news at Bell Media, in the press release.
“Thanks to the tireless work by our teams, we deliver on our overall news strategy, which is to provide highly relevant multi-platform content that reaches all audiences at their convenience, on the platform of their choice, everywhere in Quebec.”
The noovo.info site complements the news shows on Noovo and Noovo.ca, as well as daily news reports on radio, podcasts and on social media, Landry added.
“With the deployment of a new digital destination that increases the reach of Noovo Info, Bell Media continues to invest in Noovo and create a healthy competition within Quebec’s media landscape,” said Karine Moses, Bell Media’s senior vice-president of content development and news, and Bell’s vice-chair, Quebec.
“Bell Media maintains its commitment to build a modern, original and distinctive voice while reaching wider audiences on all platforms,” Moses said.
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Image supplied by Bell Media.
