Bell Media gets funnier with new Comedy Central deal

TORONTO - Bell Media has signed a long-term content licensing agreement with Viacom International Media Networks (VIMN) for exclusive rights to Comedy Central content in Canada.The agreement, an expansion of Bell Media's previous agreement with VIMN, encompasses Comedy Central's first-run original programming as well as its library of scripted and unscripted series and specials, including rights to international Comedy Central original productions for platforms including broadcast, digital, and SVoD. In addition, Bell Media has retained rights to Comedy Central's branded app Comedy Central Play which offers clips, full episodes, and exclusive content from its hit programming and stand-up specials.Bell Media...