Cable & Telecom

Bell faces $750M class action suit over targeted ad program

OTTAWA – Bell is facing a $750 million class action lawsuit over its controversial targeted advertising program that tracked the Internet browsing habits, app usage, TV viewing and calling patterns of its customers.According to a Toronto Star report, the lawsuit was launched by Windsor-based Stutts, Strosberg LLP and Toronto’s Charney Lawyers.  It alleges that Bell's Relevant Advertising Program breached privacy laws, their contractual obligations, and the Telecommunications Act.Bell dropped the program after Canada’s Privacy Commissioner ruled last week that it violated Canadian privacy law.Ted Charney, of Charney Lawyers, said that he believes customers should be compensated for Bell monitoring their activities for...