Bell appealing CRTC’s Super Bowl simsub decision; advertisers petition minister, regulator, too

By Lesley Hunter

TORONTO and OTTAWA – The XLIX Super Bowl may have been decided over a month ago, but the matter of American Super Bowl ads coming to Canadian television is still front and centre for Bell Media, the current Canadian rightsholder of the big game.On Monday, the broadcaster filed a motion with the Federal Court of Appeal seeking to appeal BRP CRTC 2015-25, the CRTC’s January 29th decision prohibiting the practice of simultaneous substitution in Super Bowl games starting in 2017. Bell Media spokesperson Scott Henderson said in a statement that in making that decision, “the CRTC erred in law, exceeded its...