OTT

BBTV signs new entertainment and sports influencers


VANCOUVER — Media tech company BBTV Holdings, which uses technology-enabled solutions to help content creators become more successful, announced today it has signed new contracts with several major content partners, further amplifying and expanding BBTV’s library of content, viewership and monetization.

New signings include entertainment content partners JackSucksAtLife and Clepton, and sports content partners Jordan Yeoh Fitness and D’Vontay Friga. Other notable signings include nojroom, Eric Tabach, Jackie Figueroa and Gibi ASMR.

According to BBTV’s press release, its new content partners will add an additional 270 million monthly views and 12 million subscribers organically to BBTV’s digital platform.

BBTV also announced it has renewed partnerships with Brad Mondo, SteveTheGamer55, AutoTopNL and Biankinha, who collectively generate 127 million monthly views and 16 million subscribers.

Last week, BBTV announced its video content is now viewed monthly by more than 600 million unique viewers, with almost half a trillion views annually (473 billion views in 2020).

Speaking about the new contract signings, Shahrzad Rafati, chair and CEO of BBTV, said: “BBTV continues to demonstrate that it is the home for the world’s largest influencers who want to expand reach and monetization for their video content. Not only do we continue to attract new top-class talent, but we’re retaining partners through the strength of our offering and solutions. BBTV’s end-to-end solutions for content management, distribution and monetization are all reasons why we are winning the hearts and minds of superstar creators such as those announced today. The year has started off strong with impressive momentum across all areas of the business and we have a healthy pipeline for the months ahead.”

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Image borrowed from BBTV’s website.