BANFF 2015: Trends and other lies

By Bill Roberts

BANFF – Telling trends from fads is too often a mugs game. A peek at Amazon suggests that a book on trends seems to be written every 15 minutes and at times, here in Banff, it was frequently difficult to parse true trends from professional aspiration or wishful thinking.But we did get some glimpses.Canadians have over 600 television services to choose from, and one in four of us is a four screen consumer (TV, tablet, PC, phone) and the emerging bias to enhanced pick-and-pay was viewed by many as heralding more investment in programming to survive in a world of...