MONTREAL – Astral Media will contribute $700,000 to a Canadian music education charity called MusiCounts.
The donation of $100,000 per year over the next seven years is part of the Astral/Standard Broadcasting Benefits package. The funding will help to provide new musical instruments and support young musical talent by promoting music programs in 70 elementary and secondary schools across Canada.
"Astral Media recognizes that building a thriving Canadian music industry starts at its very roots, in the schools where young people have the opportunity to learn how to express themselves creatively and develop an interest in music. We are very pleased to be able to help MusiCounts provide the tools of this educational process,” said Rob Braide, vice-president of branding, communications and industry relations at Astral Media Radio.
