TORONTO – Astral’s Harold Greenberg Fund is backing the Canadian Red Carpet Promotion, which will give Virgin Radio 95.3 listeners in Vancouver a chance to win a trip to the Whistler Film Festival.
The Canadian Red Carpet campaign is designed to promote the Canadian films that are selected for the Whistler Film Festival. A dedicated page on the station’s website will offer trailers, movie synopsis, actor information and show times to help promote the films. The Whistler Film Festival runs from November 30 – December 4, 2011.
“This new partnership represents a great opportunity for us to all to promote projects we are passionate about,” said John Galway, the Fund’s English-Language program president, in the announcement. “Thanks to Virgin Radio 953 and the Whistler Film Festival for their commitment to making the Canadian Red Carpet a success.”
The Canadian Red Carpet promotion is supported by the Fund’s Industry Initiatives program, which invests $200,000 each year in project development and promotional initiatives across the country.
