Rogers says device financing options coming July 10

TORONTO – Rogers Communications today announced its new device financing options mentioned last month when it debuted its new pricing are officially on the way next week.These new device purchasing options, launching July 10 and called Edge Financing, will give customers more choice and flexibility “to purchase any device, anytime, at $0 down and 0% interest,” reads its press release (which was sent about two hours after Telus launched its own repricing and device financing, just like Bell and Telus responded within hours to Rogers’ new pricing last month. Who says the competitive market can’t move quickly?)Data plans and device costs...