Radio / Television

Anthem and iHeartMedia to co-produce original programming


LOS ANGELES — Canada’s Anthem Sports & Entertainment announced Monday a multi-year agreement with iHeartMedia Inc. to collaborate on the co-production of original programming and to promote Anthem’s properties across iHeartMedia’s multiplatform audio network, Stateside. The iHeartMedia partnership comes at a time of expansion for Anthem, which acquired a majority interest in AXS TV in 2019, and recently announced it had become an investor and strategic partner in PlayersTV, a sports lifestyle digital network being launched in March by Players Media Group. “We continue to build key strategic partnerships that expand our reach,” said Len Asper, Anthem CEO, in the...