Anglophones twice as likely to watch TV content online: MTM

OTTAWA – A growing number of Canadians without paid TV subscriptions or antennas are still avid TV consumers thanks to the myriad online options, according to a new report from the Media Technology Monitor (MTM).TV My Way: Analysis of the Canadian Market looks at Canadians who consume TV almost exclusively online, a group that the MTM has coined as “TV My Way.”Highlights from the report include:- While currently 20% of Canadians live without a paid linear TV service, 11% of the Canadian population falls into the TV MY Way (TMW) lifestyle, choosing the Internet to consume their TV content;- TMW Canadians...