TORONTO – RTNDA Canada (The Association of Electronic Journalists), which is preparing to celebrate its 50th anniversary, has announced that Andrew Lundy, director of Globalnews.ca, has accepted the new role of digital chair.
RTNDA Canada president Andy Leblanc says Lundy’s experience "will help shape the future of the Association as it embraces the reality of digital and social media in news gathering and news broadcasting." Lundy says he’s thrilled to be part of the RTNDA’s digital transition.
"A recent Angus Reid survey shows almost half of Canadians would give up watching TV before giving up surfing the web," says Lundy. "There’s no doubt digital is here to stay. Online keeps growing in prominence and looks poised to become a major force in the next few years."
Across Canada, radio and television networks and stations are enhancing their online operations and using social media to engage their audiences in tandem with their broadcast operations says RTNDA. "For most conventional media, audiences are not growing, but Canadians aren’t shying away from news; they’re just moving to digital platforms and in numbers that really matter," adds Lundy.
