Radio / Television News

AMI to air TSN’s Grey Cup broadcast with live described video

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TORONTO – Accessible Media Inc. (AMI) has partnered with the CFL and TSN to broadcast this Sunday’s Grey Cup at BC Place in Vancouver with live description, making the game accessible to Canadians who are blind or partially sighted.

AMI-tv's coverage of the 102nd Grey Cup begins Sunday, November 30 at 4:00 PM ET. Veteran broadcasters Rob Simpson, Norma Jean Wick and Randy Urban will deliver the game action as well as the half time performance through the art of live described video.

"The 102nd Grey Cup is an exciting acquisition for AMI," said Brian Perdue, AMI's director of programming, in the news release.  "Live sporting events do very well for us. We have been airing baseball for three consecutive seasons, so branching out into football really makes sense. We know that CFL football is popular with our audience and we're thrilled to deliver the CFL's championship game complete with live description."

www.AMI.ca