Cable / Telecom News

Ads in online movies ok, no go for amateur clips

NEW YORK - Three out of four digital video consumers said they would find it "reasonable" to include ads in the free digital distribution of full-length TV shows and movies, but far fewer support the idea of having to watch ads to view shorter clips according to a new survey.The number open to ads drops to two-thirds when included with free music videos, short news, or sports clips, according to results released today by Ipsos MediaCT. Motion, an ongoing digital video tracking study, found that 52% of those ages 12 and up who have viewed video online do not think...