Ad complaints down 17.5% in 2005

TORONTO – The gross, the overly sexual and the misleading were – as usual - the top types of advertisements Canadians complained about in 2005. Advertising Standards Canada today released its 2005 Ad Complaints Report. ASC received 1,271 complaints from consumers about 804 advertisements (a drop of 17.5% over 2004) and: * 58 complaints concerning 52 advertisements were determined to contravene the Advertisers' Code by the independent volunteer Consumer Response Councils (Councils) * The retail advertising category garnered the highest number of complaints (209) * 46% of all complaints related to advertising on television. Click here for the report and here...