Radio / Television News

ACTRA says CRTC’s Super Bowl simsub decision threatens Canadian creative sector jobs


TORONTO – The Alliance of Canadian Cinema, Television and Radio Artists (ACTRA) has joined the fight against the CRTC’s decision to ban simultaneous substitution of the upcoming Super Bowl broadcast.The performers union, which calls simultaneous substitution “a longstanding and successful CRTC policy that ensures Canadian advertising dollars stay in Canada”, wants its 23,000 members to contact their Member of Parliament to demand that the decision be reversed; share messages of support on social media; and visit the new website supportcreators.ca to help spread the word.“Most Canadians don’t know that the Canadian ads they see during the Super Bowl mean work...