Radio / Television News

Accessible Media campaign promotes descriptive audio service


TORONTO - Accessible Media Inc. (AMI) has kicked off a new television campaign to help promote its descriptive audio service AMI-audio. AMI-audio is the world's largest broadcast reading service whereby volunteers read and record current articles from newspapers and magazines, which are then broadcast on TV and online.   The campaign's 30 second TV spot features a blind man walking into a variety store. He sets up the story of an attempted robbery and then clicks on a television set to reveal the AMI audio channel where the announcer completes the news story.  It is airing nationally in English Canada on...