Quickplay partners with Sweden’s Vionlabs on monetization of FAST/VOD services

TORONTO and STOCKHOLM — Quickplay (formerly Firstlight Media) and Stockholm-based Vionlabs announced today “a technology integration that uses AI-based analysis of video files to dramatically increase viewer engagement and satisfaction, as well as ad monetization by OTT providers,” according to a press release. The collaboration brings together Quickplay’s cloud-native CMS and Vionlabs’ Fingerprint Plus solution “to create actionable media fingerprints and video descriptors without requiring any traditional content metadata fields,” the release says. Fingerprint Plus uses “an advanced, purpose-built neural network model” and “analyzes and enriches every content asset ingested into the Quickplay video platform — including source video assets...