Radio / Television News

QPlay launches co-marketing initiative with InPlay Cricket app and CricketNews.com

TORONTO and MUMBAI — QYou Media Inc. announced today The Q India and its recently announced app QPlay have secured a co-marketing agreement with cricket predictive app InPlay Cricket and its affiliated website CricketNews.com. The co-promotion initiative is being launched during the ICC Men’s T20 World Cup tournament, which runs from Oct. 16 to Nov. 13. “The co-marketing effort will see QPlay advertised and marketed on the InPlay Cricket app and on CricketNews.com. In return, the two cricket products will be similarly advertised across QPlay’s five channels, with a particular emphasis on the recently launched QGameX. The parties will share...