Stingray introduces Stingray Advertising

MONTREAL – Stingray Group Inc. announced today InStore Audio Network has now been fully integrated into its offering, with the combined entity now named Stingray Advertising. Stingray acquired InStore Audio Network in January. “This forms the largest in-store audio advertising network in North America, reaching 140 million shoppers each week in over 20,000 grocery retailers, superstores, discount stores and pharmacies,” a press release explains. “Stingray Advertising delivers targeting audio messaging to shoppers in a captive media environment at the point-of-purchase. This cutting-edge integration focuses on leveraging new technology and giving retailers a way to monetize in-store audio while offering CPG...