TORONTO – As industry followers already know, SVOD services boomed in 2020, with consumers seeking out more digital entertainment options while staying at home. But just how much? MTM’s latest report shows how Anglophone Canadians dug into the content libraries of Netflix, Crave, Amazon Prime Video, Disney+, and Apple TV+. Highlights include: 80% of anglophones subscribe to at least one SVOD service but SVOD subscribers tend to be younger, more educated and fall into higher income brackets than the average anglophone population. With 7 in 10 anglophones now subscribing, Netflix continues to lead the SVOD market. Amazon Prime Video saw...
