TORONTO — Corus Entertainment announced today four new sponsors will join four returning ones for the ninth season of Big Brother Canada, which premieres March 3 at 7 p.m. ET/PT on Global TV.
The four first-time sponsors of the show are TikTok, Sunlight, Weber and Muskoka Spirits. They join returning sponsors Ontario Lottery and Gaming Corporation (OLG), Expedia, Wendy’s and SkipTheDishes.
“As we head into the ninth season of Big Brother Canada, we are absolutely thrilled with the client response and can’t wait to debut their custom integrations,” said Barb McKergow, senior vice-president of national advertising at Corus Entertainment, in a press release.
The winner of this season’s grand prize will receive a $100,000 cash prize, $10,000 worth of grills and grilling accessories courtesy of Weber, a $10,000 cash prize from Sunlight, and a vacation for two from Expedia.
For all of the details about the sponsors’ brand integrations in season nine of Big Brother Canada, please click here.
