TORONTO — Rogers announced it is the first national carrier to allow smartphone customers to finance the entire cost of their devices, by extending its financing options to include taxes on phones.
With its new device financing option, Rogers is letting customers get every phone for $0 down with 0% interest and no taxes paid upfront.
In July, Rogers announced its Edge Financing options that allowed customers to get the latest smartphones such as the Samsung Note 10 and iPhone XS at $0 down, 0% interest, with the retail price of the device paid through equal monthly payments over 24 months. Now customers can also pay the applicable taxes owed on their device through financing. This option is available on all current and future devices, Rogers said in a news release.
“We launched device financing options to make devices more affordable for our customers,” said Brent Johnston, president, wireless, Rogers Communications, in a statement issued by the company. “By extending our financing option to taxes, we’re taking away the last barrier for customers who want to get the latest smartphones at an affordable price as soon as they hit shelves.”
Rogers’s latest device financing announcement comes on the heels of the CRTC’s decision in late August to officially launch a review of carriers’ device financing plans, as reported by Cartt.ca.
