LONDON, UK – Blue Ant Media’s animated and live action gaming channel Arcade Cloud continues to expand its linear reach after launching on UK-based IPTV provider TVPlayer.
This is Arcade Cloud’s second offline ad-supported channel pick-up in less than six months after it joined XUMO in the U.S. last November.
Available outside the paywall of TVPlayer’s basic tier, gamers can access Arcade Cloud wherever TVPlayer is available, including their branded internet-based platforms and mobile applications. The deal also includes the right for TVPlayer to create catch up content.
Arcade Cloud programming includes Fortnite-inspired short-form series The Squad (pictured), which has generated more than 70 million views on YouTube alone since its April 2018 premiere; storyline summary series In 3 Minutes ; and The Countdown, billed as an essential resource for gamers offering everything they need to know from the most popular games.
“Our mission is to continue to expand to wherever gamers live,” said Greg Kampanis, SVP and GM, Digital, Global Networks, Blue Ant Media, in the news release. “We are thrilled to be a part of TVPlayer’s lineup and have the opportunity to reach the UK gaming community in multiple new ways.”
