MARKHAM, ON – Ethnic Channels Group CEO Slava Levin and others are involved an application seeking approval for a new national pay audio programming undertaking, also backed by American television and multiplatform music service Music Choice .
The application, made by a numbered Nova Scotia company which would own 80% of the operation, states that the service’s programming would consist of at least 68 audio channels in a wide variety of music formats.
The applicant proposes to devote approximately 43% of its programming to content category 2 (Popular Music) music selections derived from genres including pop, rock, dance and easy listening. The remainder of the programming would include oldies (7%); instrumental (11%); specialty music, including classical, world, jazz, blues and opera (36%); and programming directed to children (3%). In addition to English- and French-language channels, the service promised to offer a minimum of nine third-language channels.
The CRTC will consider the application at a hearing scheduled for May 31 and interventions/comments/answers are due by April 26, 2018.
