Cartt.ca Podcast; Barbara Williams, EVP and COO, Corus Entertainment

A Cartt.ca ExclusiveONE OF THE MOST powerful TV executives in Canada says she’s responsible for one thing – audiences – and earning them via Corus Entertainment’s TV, radio, digital and content properties.Those audiences are faced with more entertainment choice than at any time in history – and they are more fickle than ever before. So what is the plan of attack for Barbara Williams, the company’s executive vice-president and chief operating officer?It’s to make Corus into a modern, data-focused, globally competitive content company, one whose base is in Canada – but which hasn’t been helped by a federal government which...