
TORONTO and MONTREAL – Cue Digital Media is continuing to expand, opening a new office in Montreal and bringing aboard two new senior leaders.
The online news, sports and entertainment media company said that as director of sales for Quebec, Oliver Ceballos will work directly with Quebec-based advertisers , while Peter Bates has been named as the new director of business development.
Veteran advertising executive Ceballos has worked extensively in the Quebec market through senior roles with Maxus, BCP and DentsuBos. Bates, who will manage the strategic growth of Cue’s news, entertainment and sports business units plus oversee the company’s expansion into new business verticals, has led commercial and publisher relationships for Videology and YuMe in the past.
“We are thrilled to open our first office outside of Toronto and have such a connected industry leader like Oliver to help us better engage with the dynamic advertising and marketing community in Quebec,” said CEO and founder David U.K., in the announcement. “This is another major step for Cue, as we are focused on expansion and building a national infrastructure to support our partners, platforms, and new business.”