Radio / Television News

20.8 million Canadians tune in to FIFA Women’s World Cup Canada 2015 coverage

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TORONTO – The FIFA Women’s World Cup Canada 2015 on CTV, TSN, and RDS wrapped up as the most-watched FIFA Women’s World Cup ever, with Canadians consuming more than 69 million hours of coverage throughout the tournament.

The record audiences continued through the tournament’s final weekend, with preliminary overnight data from Numeris confirming that the USA’s 5-2 victory over Japan in Sunday’s final attracted a record average audience of more than 2.1 million viewers.  The game was also the most-watched program on Canadian television this past weekend.

Overall, 7.7 million unique Canadian viewers tuned in to watch some or all of the game. Average audience numbers peaked at 2.8 million viewers in the final minute of the game as the USA captured its third FIFA Women’s World Cup title.

Additional audience highlights include:

Television

– 20.8 million unique Canadian viewers, or nearly 60% of the country’s population, watched the FIFA Women’s World Cup Canada 2015;

– With an average audience of 3.2 million viewers, the Canada-England quarter-final match ranks as the most-watched FIFA Women’s World Cup game ever;

– The Canadian national women’s team’s five matches averaged 2.3 million viewers.  Overall, 15 million unique Canadian viewers tuned in to Canada’s games.

Digital

– During the tournament, the FIFA Women’s World Cup Canada 2015 accounted for 6.5 million total page views on TSN.ca;

– FIFA Women’s World Cup Canada 2015 content garnered 748,877 video views on the tournament’s dedicated digital hub TSN.ca/FIFA

– More than 38,000 live streams of live tournament action were recorded through TSN.ca/FIFA (does not include TSN Go streaming).

TSN, CTV, and RDS are official broadcasters of FIFA events from 2015 to 2026, including the FIFA World Cup in 2018, 2022, and 2026.

www.TSN.ca/FIFA