TORONTO – UXP Systems said that cable and media pioneers John Malone and John Risley have personally invested in the privately-held company company to help drive adoption of its user management platform that enables telco, cable and satellite service providers’ transformation to digital services.
The company said that its MINT platform allows operators to simplify user registration from any screen and for any member of the household; offer unified access to all services, including core and cloud services, with one set of credentials; and manage profiles and taste graphs for personalization and monetization.
"Allowing operators to reclaim their broadband audience by driving a seamless connectivity and access experience for every member of the household is a real possibility," said UXP Systems CEO and founder Gemini Waghmare, in the news release. "We believe that this investment from two icons in our industry is demonstrative that there is a strong and growing market for this platform as operators re-invent themselves amidst a changing and disruptive landscape."
Risley is a Canadian entrepreneur and Malone's business partner in the recent merger of Caribbean-based operators Cable & Wireless and Columbus communications.
"UXP Systems saw early on that in transitioning from traditional TV and communications to broadband services with new business models, the focus needed to shift from set-tops and handsets to the users themselves," Risley said. "New age service providers have entire ecosystems that are centered around user IDs, which instantly unlock your personalized services on any screen. We see operators moving in this direction with the added value of broadband connectivity for these ecosystems."
"Focusing on a seamless user experience, where any individual can get access to a personalized set of services through their broadband operator, is an emerging sweet spot for the industry," Malone added.
