TORONTO – Despite a jump in revenue and average monthly active users, theScore ended 2014 in the red.
The mobile sports company reported an EBITDA loss of $8.4 million for the year ended August 31, 2014, compared to $8.3 million in the previous year. Planned increases in personnel, marketing, facilities and administrative costs in the current year, combined with lower Ontario interactive digital media tax credits recoverable recognized in F2014 versus F2013, offset the impact of higher revenues in F2014.
Revenue for the year increased 47% to $7.8 million, versus $5.3 million in the previous year, led by an 84% lift in mobile advertising revenue.
For the fourth quarter, average monthly active users of theScore’s mobile platforms reached a record 9.18 million, up 151% year-over-year; average monthly active users of the company’s mobile apps increased 42% to 4.04 million; and average monthly active users of theScore’s mobile web platform shot up 527% to top 5.14 million.
“2014 further strengthened theScore’s position as a leader in mobile sports,” said chairman and CEO John Levy, in the news release. “Our mobile app user numbers go from strength-to-strength as sports fans devour our powerful mix of personalized, real-time scores, stats, news and alerts. On top of that, we also achieved explosive growth in our mobile web traffic as we began to harness its true potential through our re-launched, responsive website and a newly assembled, full-time social media team. This served as another way to introduce theScore brand to millions of new sports fans all over the world.”
theScore’s customizable and seamlessly shareable mobile-first sports experiences are available on iOS, Android, BlackBerry and Windows Phone devices.
