Cable / Telecom News

Channel Zero to launch South Asian kids channel on Dish Network

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TORONTO – Halla Bol! Kids TV will become the first channel in the Hindi-language kids category on U.S. satellite TV distributor Dish Network this summer thanks to independent Canadian broadcaster Channel Zero.

Part of Channel Zero World Media, Halla Bol! Kids TV, will be exclusively available starting today to Dish World subscribers as well as to Dish satellite-TV subscribers. Halla Bol! showcases the world’s best-in-class programs in Hindi, Punjabi and Urdu. Halla Bol’s programming primarily caters to children 2 to 10 years old, but its multi-genre schedule provides appeal for the entire family, says the press release.

As befitting the "World Media" brand, Channel Zero has the global rights to the channel, which is being offered in Canada only by Bell Fibe so far.

“We’re very pleased that Dish is bringing Halla Bol! to families across the United States,” said Ron Maitra, managing director, Channel Zero World Media. “The launch of this channel meets the specific demands of South Asian families living in North America who want their children to grow up connected to their heritage, and Dish is the first and only distributor to offer this unique channel as part of its ethnic programming line-up.”

The channel features programming such as Galli Galli Sim Sim – the Hindi-language adaptation of the American children's television series Sesame Street – Amar Chitra Katha, The New Adventures of Hanuman and an extensive library of children’s films. Halla Bol! also offers mainstream shows watched by millions of kids around the world, including top international properties such as Harry and His Bucket Full of Dinosaurs, Meteor And Mighty Monster Trucks, Johnny Test, and World Of Q.

www.hallabol.ca

www.dish.com

www.tvchannelzero.com