VMedia touts choice, flexibility with new TV ‘pick a pack’ option

TORONTO - Television service provider VMedia Inc. is encouraging subscribers to build their own programming packages and personalize their TV channel line-up with a new option called UChoose.The Toronto-based company, which is in over 3500 homes, offers television service in Ontario only and Internet in Ontario and Quebec. Its UChoose Store offers 60 channels on a standalone basis, and more than 40 channels as part of a ‘pick a pack’ option. As standalone, most channels cost $2.25 each per month each, but those available in customized theme packs are priced at $1.50 per channel per month.VMedia Director George Burger said that...