TORONTO – Veteran media executive Stephen Tapp has joined the advisory board at marketing company Influicity.
Tapp will be executive advisor, with a focus on product/client development, marketing, and structuring the company’s operations for future growth. Influicity connects brands with influencers, to showcase their product, tell the brand story, and drive sales.
Tapp is currently founder and CEO at Hercules Media Group Inc., an investor/advisor in new and emerging content platforms. He is also a founding partner at Bent Branded Entertainment Inc., was founding president and COO of XM Satellite Radio Canada, and held numerous senior positions at CHUM Limited.
“Stephen Tapp is a proven leader in Canadian media and we are thrilled to welcome him to the Influicity team,” said founder and CEO Jonathan Davids, in the announcement. “Stephen’s deep understanding of media, marketing, and the evolving digital landscape will help navigate Influicity as we transition into a global company.”
