TORONTO – Canada’s Jumpwire Media has opened an office in Los Angeles to further expand its profile in the U.S.
Co-founded by digital media strategist Gavin McGarry and executive producer Jennifer Harkness, Jumpwire Media specializes in brand strategies for broadcasters and media companies utilizing crowd dynamics through webvideo, meetups, mobile integration, social media, and real time analytics.
Canadian partners include Astral Radio, Corus Entertainment, Hollywood Suite and CBC Radio, while in the U.S., Jumpwire has worked with AMC Networks, Morris Publications and Discovery Communications.
“Jumpwire has a single-minded focus on achieving measurable results for our clients”, said CEO and co-founder Gavin McGarry, in the news release. “We have spent the last four years thoroughly testing our system in both the U.S. and Canada, including the isolation of our efforts from existing advertising and marketing campaigns. We’ve proven that our crossmedia marketing ecosystem drives growth in audience and revenue and LA offers us a new opportunity to market these services.”
Both McGarry and Harkness will spend most of their time in Los Angeles while maintaining close ties with their Toronto and New York partners.