CBC, TVA come to French programming deal for 2014 Winter Olympics

TORONTO – CBC/Radio-Canada announced today that it will provide TVA Sports with access to broadcast portions of its French programming of the Sochi 2014 Olympic Winter Games. “In acquiring the broadcast rights to the Sochi Olympics, one of CBC/Radio-Canada’s primary objectives was to connect as many Canadians as possible with this unparalleled sporting event.” said CBC/Radio-Canada executive vice-president Louis Lalande, in a statement.“Our agreement with TVA Sports represents a major milestone in helping us achieve that objective,” “We’re very proud that the TVA Sports network was chosen to be one of CBC/Radio-Canada’s Official cable broadcasters and actively involved in presenting...