CHILLIWACK, BC – Rogers Radio took the wraps off a new Top 40 radio station in B.C. Wednesday called SONic.
Despite rumours that the re-branded station would be dominated by sports, Rogers said that SONiC will feature artists such as Katy Perry, LMFAO, David Guetta, Marianas Trench, Lady Gaga, Lil Wayne, Drake, Black Eyed Peas, Pitbull, and Ke$ha, among others. Available at 107.5 Chilliwack, 92.5 Abbotsford, and 104.9 Vancouver, SONic (fomerly CFUN-FM) has pledged to play 10,000 songs in a row without commercial interruption.
“SONiC speaks to a younger audience and represents a commitment to the next generation of listeners who will help grow the future of radio in our markets,” said Geoff Poulton, VP and GM of Rogers Radio in British Columbia, in the announcement. “There is a huge appetite for new music, and this format will better serve listeners in our communities.”
Additional details about SONiC’s on-air talent and programming lineup will be announced in the coming weeks.
