TORONTO – Beginning today, any Rogers customer can view live streamed Rogers Sportsnet coverage of the remainder of the 2011 Toronto Blue Jays regular season games through Rogers On Demand Online and on their smartphones with Rogers On Demand Mobile.
Rogers says that since the start of the 2011 season, Toronto Blue Jays TV viewership on Rogers Sportsnet is up more than 23% nationally over 2010, with more than half a million people on average tuning in to each and every Jays game.
"Canadians are dedicated Blue Jays fans. Rogers is giving customers a triple play with three ways to ways to tune into the live games wherever they choose to watch – on TV, online and on their smartphones," said David Purdy, vice president, video products, Rogers Communications, in a release. "Now, customers all over the country are the first to be able to take the game with them anywhere they are and never miss a second of exciting baseball."
Rogers On Demand Online is available to any Rogers Cable, Wireless, Home Phone or High Speed Internet customer at no extra charge. Customers can visit rogersondemand.com and register with their account information to watch live Jays on Sportsnet coverage at no charge starting today as the Toronto Blue Jays take on the Tampa Bay Rays at 7:00pm EST.
Starting August 8th, tennis fans can find live streamed coverage of the 2011 Rogers Cup tennis tournament on Rogers On Demand Online and Rogers On Demand Mobile. The live coverage features up to three matches at any given time from both the ladies’ tournament in Toronto and the men’s tournament in Montreal. Online, customers will have access to additional content including player features, vignettes and interviews and will be able to catch up on matches they miss.
And in case anyone following the regulatory beefs of late over "exclusive content", a Rogers spokesperson noted in an e-mail to Cartt.ca that the content is available for other carriers to purchase.
